Speed up your store with Lazy loading


This article will explain what Lazy loading is and how you can take advantage of this awesome technique to speed up your EcomSolid-powered store's loading time and convert more!


What is Lazy loading?

Lazy loading (also called on-demand loading) is a technique designed to preserve bandwidth and improve loading speed.

Instead of bulk loading (loading all of the page’s content at once), it signals the browser to load only the necessary content that is on display, delaying the remaining sections until scrolled into view.



How Lazy loading helps with your store loading seed

Improve Initial Loading Time

The biggest benefit of Lazy loading is improved page loading time and user experience. By lazy load images and videos, you will reduce the initial page load time, initial page weight, and system resource usage, all of which have positive impacts on performance. 


Boost Search Engines Optimization

Lazy loading makes your page load faster, and as all major search engines are favoring page speed as a key factor when ranking your page, Lazy loading will definitely increase your SEO results.


How to turn Lazy loading on for my store?

No further steps are required. Lazy loading is enabled by default for your EcomSolid-powered store. 

As long as you have EcomSolid published as the default theme, Lazy loading will be enabled and automatically run every time customers load up your website. If for some reason you need to turn off Lazy loading, please contact our EcomSolid Support Team to receive assistance. We can be reached at any time via email or live chat.


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